I build companies. Mostly the kind that take a long time and reward patience — software for owners and operators, a small studio for the things software can’t do, and, slowly, a place for builders to belong to each other.

Right now I’m spending most of my hours on FIXnotes, where we’re democratizing the secondary mortgage market. Icon Moss is the studio I run with my wife — events, brands, the occasional house. Evergreen is what I think about on Sundays.

I work from a ‘55 FLW-inspired rancher with a view of the deer, fox and lone great blue heron in the suburbs between Philly & NYC. I’m a father of three, still on a skateboard, and increasingly convinced the best view of anything is from the top of a tree.

These days I build all of the companies’ software myself, with AI and no engineers. I wrote down how at hyth.ai.

— Rob

Watercolor of a 1955 Frank Lloyd Wright-inspired rancher behind an old weeping willow.
Plate I Rancher, view south. Stone, cantilever, willow. April 2026.
§ 02 / a — Companies

FIXnotes

Bringing Wall Street opportunity to Main Street mom & pop. We make distressed debt investing ethical, accessible and profitable. Building a vertically integrated operating system for investors to help borrowers. In the works since 2011, founded officially in 2017. fixnotes.com →

04 of 5 entries All of FIXnotes →
§ 02 / b — Companies

icon moss

The design studio I run with my wife, for high-end taste-making - events, websites, brands and decor. iconmoss.com →

A guest house mid-rehab: open stud walls, exposed rafters and insulation, with daylight from a row of windows.

Guest House, Full Rehab

2025

A full rehab of a guest house. This is the middle of it - opened up to the framing.

An aperitivo bar in a garden: bottles, sliced citrus and potted herbs on a striped cloth, in front of a blue-and-white backdrop with painted lemons, and a long table set behind.

Aperitivo Party

2025

An aperitivo party in the garden - the bar, the lemon backdrop and a long table for the guests.

§ 02 / c — Companies

Evergreen.
Where builders belong.

A private society for builders on three acres outside Philadelphia. Membership is capped at fifty-two, and admission is by vouch only.

Status In development
Visit acre.ac →